Lake Louie
In 2019 Lake Louie Brewing joined forces with the Wisconsin Brewing Company. In 2022, they decided to rebrand under the Lake Louie name and they needed a visual identity to signify a new era for the brewing conglomerate. This identity was designed to keep them connected to their deep-woods, lake-life, Wisconsin roots. Designed in collaboration with Kelsey Specht and Ryan Ullery and a bunch of other talented people at Sixspeed.